VOGUE STUDIO
Digital, emag
Agency: VOGUE Studio
Cointreau
The "Always Invite Cointreau" campaign paid homage to Cointreau’s French heritage while also creating an inviting, fun vibe to aspire to. The campaign consisted of interactive digital ads and drink recipes that lived exclusively on VOGUE.com in July 2013.
To go along with the digital campaign on Vogue.com the “Always Invite Cointreau” concept was brought to life in the format of Interactive ads for the iPad/tablet. This was live in the July 2013 issue of the VOGUE emag.
Interactive ad on VOUGE.com homepage
Entertain Artfully pop-up
Cointreau Rickey pop-up
Inspired Accents pop-up
The Soda Siphon pop-up
Interactive ad unit re-designed for the VOGUE July 2013 emag
Interactive ad unit re-designed for the VOGUE July 2013 emag
Interactive ad unit re-designed for the VOGUE July 2013 emag
Banner ad for a drink recipe in the style of a shopper carousel ad: Cointreau Rickey